135 chefs. 135 cities. It’s the largest national chef competition of its kind, and local Chef John Sundstrom of Lark Restaurant is representing Seattle, WA with his recipe: Thomas’® English Muffin with Dungeness crab, green goddess dressing and green apple salad.
This is all part of the Hometown Breakfast Battle – a national chef recipe competition featuring 135 chefs from across the country who will battle it out to create America’s best breakfast in honor of the 135th Anniversary of the Thomas’ brand. Each chef utilized Thomas’ iconic English Muffins and Bagels to showcase how easy (and fun!) it is to add some local flair and approachability to breakfast – a meal that has surged in popularity and creativity in recent years. And, beginning this week, local fans will have just two weeks to vote online at www.ThomasBreakfastBattle.com to ensure their chef makes it into the next round of competition that narrows the pool from 135 to the top 16!
Here are some fun ideas we thought could resonate with your readers to drum up support of your local chefs’ participation in this competition:
· Encourage your Readers to Vote for their Hometown Chef: We can provide the high-resolution visuals of your hometown chef and their recipe. All your readers need to do is visit www.thomasbreakfastbattle.com to cast their vote and show their local foodie spirit.
· Interview with Chef: Stop by the restaurant for an in-person interview (and taste test of the locally-inspired recipe!). Or, speak with the chef via phone regarding the inspiration behind his local recipe and his participation in the Hometown Breakfast Battle.
· Seasonal Content for National Breakfast Month (September) and the Fall Season: September is National Breakfast Month, and what better way to celebrate than with your chef’s locally-inspired breakfast recipe in the spirit of the back-to-school season. Additionally, the season of pumpkin is upon us, and any or all three of the chefs in your area would be happy to share some fun recipes using this seasonal ingredient.