Two Leading Organizations Join Forces to Reallocate Food Waste
For Good in Western Washington
SEATTLE, WASHINGTON Too Good To Go, the tech-for-good and certified B-Corp powering the world’s #1 anti-food waste app, announces its partnership with Food Lifeline, a Washington-based organization whose mission is to feed people experiencing hunger today while working to end hunger for tomorrow. This will allow Too Good To Go users to make monetary donations to Food Lifeline directly through the app, which will support the non-profit in providing hundreds of thousands of nutritious meals to people facing hunger in Western Washington every day.
The partnership brings together the efforts of two like-minded food rescue players to create a more nourished, sustainable world. Through this new app feature, Washingtonians can take action against food insecurity and climate change as easily as: 1) Reserving a Surprise Bag pick-up (saving one meal is equivalent to the CO2e of fully charging a smartphone 422 times) and 2) Clicking “Donate” on the app’s homepage to support Food Lifeline (donating $1 provides enough food for five meals). This is an easy, tangible way for Washingtonians to make a difference in reducing food waste and ensuring that surplus food can be repurposed for those facing food insecurity.
“Too Good To Go is a welcome and necessary part of the work we already do,” said Mark Coleman, Senior Media and Marketing Officer at Food Lifeline. “We appreciate their support as we continue to work to alleviate hunger in our community.”
Too Good To Go works hand-in-hand with hunger-relief organizations in each city where the app is active, as everyone has a part to play in the food rescue ecosystem. The majority of Too Good To Go’s Surprise Bags contain fresh, prepared and perishable foods—like a few slices of pizza, an extra sushi roll, a few dumplings, a mix of pastries, a cup of soup, or a pint of ice cream—which would otherwise be discarded at the end of that day. These small, consumer-sized volumes of food often can’t effectively be redistributed to food banks or homeless shelters, and the app fills this gap in food loss. Too Good To Go’s strategy of working with a high density of stores in urban areas makes it easy for consumers to pick up this surplus.
“The work we do is very complementary in the food rescue ecosystem,” said Lucie Basch, Co-founder of Too Good To Go. “It’s an absolute honor to work with an organization that has stayed resilient in sourcing and distributing over 75 million pounds of food to those in need throughout 2020 – in the middle of the pandemic, no less.”
Since the app went live last month, Seattle has already saved over 4,200 meals with Too Good To Go, which is equivalent to the carbon footprint of 12 roundtrip flights between New York and London. Through their efforts, both Too Good To Go and Food Lifeline play a crucial, complementary role in the city’s food rescue ecosystem, driving change on different levels of scale. Too Good To Go connects users with delicious surplus food from cafes, restaurants and grocery stores, while Food Lifeline works to both fill the immediate needs of people facing hunger and reduce systemic food insecurity by creating long-term solutions that focus on the root causes of hunger and poverty.
In addition to giving monetary donations through the Too Good To Go app, Washingtonians can also support Food Lifeline through its sizable volunteer program that mobilizes thousands of local volunteers to help collect, sort and distribute food for individuals experiencing food insecurity.